3M

Interactive VR Technology for HCP’s

Smart onscreen support

Inspire created a tailor-made interactive VR experience for healthcare professionals on behalf of 3M across the Middle East.

The VR displayed a range of Futuro’s joint protection and support-wear. Using the VR screen, users were able to highlight and select to view the product they wanted to better see on a virtual human diagram. The highlighted section would then feature facts and benefits of that particular product, for example, Futuro’s ankle brace.