Turnkey Activation

Nurturing mom and baby care

Inspire worked with one of our long term clients, Bepanthen, to develop a full-scale experience for new mothers. We created a turnkey activation centered on Bepanthen’s baby and mommy kits across various locations and platforms in the UAE.

We had a strong presence at pharmacies, where we set up activations around the product and established superior visibility at various OOH units across malls. To make the campaign extra special for the target customers, we also went on hospital visits to meet with new mothers in the maternity wards and handed out customised kits to them as samples.